Through an in-depth understanding of the sports market, Infront delivers digital solutions to help rights holders, media companies and sponsor brands build a fully immersive and connected digital strategy - exploiting the full potential of digital for commercialising sport. Precisely, Infront Digital Solutions offers services in three key areas along the digital value chain from one central source: 1) overall digital strategy and monetisation, 2) creative and technology services and 3) content delivery.
Infront understands digital media
Today’s sports fan is digitally-immersed, mobile-active, social media-savvy and content-hungry. To effectively target the digital world, Infront offers proven marketing communication tactics that engage online audiences, deliver real impact and enhance fan interaction.
Infront understands sport and we understand digital media. Our goal is to help rights holders and their commercial partners take an all-encompassing strategic and operational approach, embracing a full range of digital solutions that will resonate with consumers. Infront continues to seek out the best in the industry, partnering with and acquiring leading digital companies to help clients develop engaging ideas, concepts and campaigns that will not only stand out, but also provide sponsors with added value and deliver measurable results.
A central team links all of Infront’s digital operations and coordinates the services contributed by the different expert units within the group. This includes dedicated content, production and technological expertise, provided through Infront’s digital media and post production department as well as its subsidiaries Host Broadcast Services (HBS) and Omnigon. Services offered include:
- Digital strategy development
- Monetization: sponsor sales
- Social media strategy & activation
Creative & Technology Services
- Business analysis
- User Experience Design
- Enterprise systems
- Native mobile application development
- Real-time and big data management
- In-venue technologies
- Content production, editing, live commentary and voice-over (multi-language)
- Format designing and content aggregation for TV, internet, mobile, social networks
- Content distribution and enabling solutions (payment solutions, encoding, streaming)
- YouTube channels strategy, aggregation and management
- Archive and metadata solutions